10 Tips for Free Publicity to Promote Your Blog

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Today James wrote a guest post for BlogKori; James is a tech analyst and staff blogger at an online supplier of franking machine ink cartridges to UK-based businesses. Follow his latest posts on their blog.

There are blogs about nearly every subject imaginable, but a good portion of these never go beyond being seen by just a few. Your blog needs to have more authority, but it needs more readers. Here are ten free ways to promote your blog and receive more traffic.

1. Take a Look at Social Media Outlets

Myspace, Facebook and Twitter all have people who might want to read what you’re writing about. Look around the other social media sites to see if there is something you can use. The more people who have a chance to see your work, the more quality readers you will receive.

2. Create Linkbait

Linkbait is best defined as articles or controversial pieces that people want to read and share. List articles and heavily charged pieces are great to use for linkbait. If your format is easily digestible, it could qualify for being link bait.

3. Link Exchange

This sort of reciprocal activity is common among bloggers. Find blogs within your niche and ask the authors if you can exchange links. This broadens readers’ horizons by giving them something new.

4. Email Readers About Cool Stuff

This technique can be used after you know what some of your readers’ hot buttons are. If you know that someone loves it when you post about the money making aspect in your niche, send that person an email to tell them that a good article like that is coming up.

5. Join or Create Communities About Your Topic

Using your favorite blog service, create something about the niche that you love. If there is already a community dealing with that niche, join it and comment regularly. This will allow more readers to see you and you can gain expert status.

6. Mention Other Blogs

You read some great blogs which offer ideas and strategies related to your niche. Don’t be afraid to link to other blogs or put them in your blog roll. You will be thanked with more readership.

7. Write a Newsletter

Blog posts are generally limited to one topic. An ezine or newsletter can cover plenty of subjects or further elaborate upon some of the items discussed. Newsletters and ezines provide more valuable information that people want to read.

8. Write an Ebook and Give Away a Free chapter

By giving away a chapter in your e-book you are seen as more personable and generous. Your readers will send that chapter to others and you will generate more interest about your blogs.

9. Comment on Other Blogs in Your Niche

Every blogger says something different about the niche subject. Each blogger presents different ideas and new thoughts. Commenting on other blogs allows your blog to gain publicity and allows you to be seen as an expert.

10. Put Your Blog’s Address on Your Business Card

Interactions happen in the real world and business cards are still exchanged. Your blog is something that you’re proud of, so why not let your associates take a look at it?

Generating publicity is easy, but the results take time to realize. Be persistent and you will gain more readership.

31 thoughts on “10 Tips for Free Publicity to Promote Your Blog”

  1. thanks tomal, it’s a great article.
    .-= Monir´s last blog ..Akon ft Keri Hilson “Oh Africa” Music Video With Lyrics =-.

  2. Aluminum casting

    Integrate what you believe in every single area of your life. Take your heart to work and ask the most and best of everybody else, too.

  3. Some good ideas here, but figuring out how to put it all together as a strategy that can be implemented consistently is difficult. Any advice you can give on that would be greatly appreciated.
    .-= ashok´s last blog ..Tomas Tranströmer- “Kyrie” =-.

  4. I don’t know what to say. But be sure gyes about one thing- Most of the bloggers know these tips and this is right too. But implementation of all of these together is not possible. We have to choose the most important one first. then go for the next. If anybody can tell me that what is the most important one and what to do next in serial, Most welcome.
    .-= D.J.Rony´s last blog ..Earn with Paid Review Sites =-.

  5. @Tamal,
    You have missed out an important aspect of promoting as well as link building (one way back link) for blogs. And the very thing is Article marketing. Submitting unique useful search engine friendly articles to Article directories and linking back to blogs is a proven method of the same. Promotion goes viral if someone masters article marketing.
    .-= Chandan´s last blog ..How to choose a topic for your blog – Your Expertise =-.

  6. cash in 1 hour

    Face book is really a good media for getting traffic i used it ,mostly. and will suggest you all guys for it as face book is getting popularity now a days.

    1. I’ve been doing alright with traffic recently – not great, but better than I was doing. Part of what I’m doing is 1) posting more but 2) dropping as many comments as I can on as many blogs as possible.

      2 is really the backbone of promotion, esp. when other bloggers want to help and promote your work in turn. I can’t say enough for that.
      .-= ashok´s last blog ..Margaret Levine, “A Man I Knew” =-.

      1. You Want to Say Street Marketing , I know is the best way .. but You know its time consuming and also needs money to spend
        .-= Tej Kohli´s last blog ..Tej Kohli ipad Review =-.

  7. Great suggestion about the Link Exchange, I know some people dismiss its effectiveness, but I still feel it can be effective to do a link exchange, especially like you said if it is in the same niche!
    .-= used tires´s last blog ..Used Tires Dealers Website =-.

  8. Harshit Singhal

    I agree with most of the points but nothing is going to work unless you have greta content.So content is King basically

  9. @Harshit that’s true about Content being king, but after you’ve got the content, you will have to look towards what will truly drive traffic to your website!

    Till then,


    1. Content is no doubt the main course of the meal but as always, like with any meal, the starters have to be good to draw interest in the first place and a good dessert is also important to leave a good impression. And in blogging terms, this means good presentation and relationships with fellow bloggers.
      .-= car battery´s last blog ..What kind of car battery do I need =-.

  10. This are great tips, content is also very important but if no one sees your blog then the content does not help. Promoting your blog and getting more traffic will allow more people to find your blog and read your content.

  11. I have been watching/listening to the show for a long time and the sound issues have been around a long time. I finally decided to comment on it today because it is driving me nuts. I am glad to see that I am not the only one complaining

  12. I agree with all ur points but one should comment on website with higher page rank this helps the small blogs get indexed faster in google.

  13. Great post. To Tamal I’ve question about oDesk that If anyone want to become friendly partner or friend of oDesk then what he should do or how to do?

  14. This is very interesting without doubt you’re very skilled writer. Very particularly informative and efficiently post I’m really satisfied after reading this post. Keep up the good job.

  15. Google doesn’t like link exchange. If you don’t want to hurt your search engine ranking than never link exchange with any one..

  16. Definitely that is one is very helpful for all including me. A simple thanks can’t express my feelings. Keep us posted like this.

  17. It is really a nice and helpful piece of info. I am glad that you shared this useful information with us. Please stay us informed like this. Thank you for sharing.

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    Exceptionally well information you have shared here. We really impressed with your great information. Keep it up…

  19. Really very impressive post. I must say this is one in the most well written posts, that I have seen with this topic in a very long time. Indeed, it was. Will probably get a link up here at some point. Well done!

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